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Posted on 30 / 04 / 2013

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NEW SERIF IN TOWN

“A font is what you use and a typeface is what you see.”

new_serif_in_town_01A London-based freelance journalist, Etan Smallman examines everyday relationship with typefaces. We are exposed by so many of them when you read and when you watch, even when you eat. Everywhere and every moment you are living with these typefaces. And as a person who are working with them, I couldn’t resist to read this article in Metro newspaper on the way to Design Talk this evening.

“Just don’t suggest the idea that the world has enough typefaces to be getting on with. Now that anyone with a computer can create a new font, ‘every designer may want to try it out’, said Prof Spiekermann.”

Yes, I am one of them who wanted to try it out and I did it, called ‘SUPERCONNECTION’. In the article, ‘Typography gives the written word personality – it adds tone and pace,’ actually it doesn’t show my personality much but it’s for certain project and it was the right one for this project. I am telling you it wasn’t that easy at all, but why not too try?

There are so many interesting stories and funny facts you didn’t know. Please find out more here.

* Thumbnail image from here

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